Selling Property in Marin

The steps you will be guided through during the selling process.

If you’ve made it to this page, then you probably have been thinking about selling your home for a while, and now decided it’s time to seriously consider who you can trust to get the job done. You likely know more than one agent, and probably read online reviews, and even received recommendations from family, friends, or neighbors. Selling your with the least amount of hassle, and at the highest price is most appealing to you.

Who you hire as your Marin listing agent matters, It matters a lot.

You want an agent with a strong track record who you can trust.

You want someone who is respected by other agents and can get you early access to available homes.

You want someone who understands your needs and will fight for every last dollar with your best interests in mind.

And you certainly want a solid negotiator who’s organized and can oversee the entire process.

Ultimately, you want someone you can trust. 

The agent you hire does make a difference. You will end up selling your home with the least amount of stress and at the highest possible price and best terms.

Step 1 | Initial Consultation

The initial consultation allows you to share your current situation and needs and priorities and learn about our selling process. If it’s determines we are a good fit to work together to sell your home then a Residential Listing Agreement will be filled out (with a tentative price and agreed upon terms) and signed. This agreement grants us permission to market and sell your home based on your preferences.

Step 2 | Planning & Preparation

The planning step allows for a comprehensive evaluation of your property (features, size, location), current market trends and recent sales of comparable properties. This analysis will provide the opportunity to discuss and finalize possible property updates/upgrades, inspections, mandatory resale requirements for the property and a marketing plan (promotions, staging, pricing strategy and timing).

The preparation of your property will follow the devised plan and be executed by a range of vendors and service providers. If you need assistance finding trusted local vendors then we will share a list of businesses that has assisted us in prior transactions. The property’s Project Manager will communicate with the Listing Agent throughout the process for marketing scheduling purposes.

Step 3 | Devise and Execute a Marketing Plan

When your home is ready for sale (marketed on or off-market), it’s important it attracts the highest number of qualified buyers. In order to achieve this, a tailor-made marketing plan for your property will blend cutting-edge technology and powerful online/digital marketing tactics with traditional methods like high-quality brochures, lively open houses, and targeted outreach to local buyer's agents.

The typical first step towards marketing your property is to schedule and complete any home improvement and inspections. Next, professional photos and video will be taken and used for marketing purposes.. The property disclosure package will be finalized and completed. Now the property is ready to be exposed to potential buyers, either as an Off-Market, Coming Soon or Active listing on the MLS. Subsequently, scheduled marketing initiatives will be implemented and monitored; the results are evaluated and communicated to you on a regular basis. Revisions to the marketing plan and pricing strategy are revised as necessary.

Step 4 | Review Offers and Reach Agreement with Buyers

Whether an offer deadline exists or not, your agent will present offers from potential buyers for you to review. Each offer will have specific terms and conditions that we will discuss and clarify as needed. Based on the information gathered, and if applicable, you will be advised on negotiation strategies to achieve your preferred outcome. This step will be completed when a final agreement is reached with a buyer.

Step 5 | Complete Settlement Process

This process will be guided by the specifics of the purchase contract. Escrow will be opened and the buyers earnest money will be deposited. The buyer will receive escrow instructions and sign documents. Any agreed upon repairs will be completed and any remaining contingencies will be removed. The buyer and seller will complete a final walk through of the property to make sure the property is in the condition it should be and that there aren’t any issues that were not addressed. The buyers remaining funds will be deposited into escrow and the deed of title will be recorded.

Step 6 | Congratulations on your Sale!

The long-awaited day of closing has arrived. We'll make sure that all requirements are met so that the deed of title can be recorded and transfer of ownership is successful.

Congratulations on the sale of your home!

Step 7 | After-Sales Service

You will receive resources for after-sale home owner needs. Additionally, we will help find your next home or assist with relocation needs.

Work With Dana

Fast-paced, dynamic, and constantly changing; these are just a few key aspects of a real estate market. Should you want to work with a respected realtor proven to excel in a competitive environment and who strives to lead in a calm, yet confident manner, then contact Dana.